Exclusive reports and use cases carried out by our team specialising in the best technological solutions in the areas of software development, Big Data, Digital Marketing, Analytics, Cloud and Intelligent Automation.

Digital Marketing
Attribution Models by Luce 2022

White paper by the Luce team on attribution models. Find out how much each medium,channel, message or promotion have contributed to the final conversion of your customers.

Conversion Rate Optimization Asset

Detailed infographic on how to optimise your conversion rate by applying the proprietary solutions or ``Assets`` developed by the Luce Innovative Technologies team.

Hyper Personalization
Multi-channel Hyper-personalization

Report on the challenges and keys to hyperpersonalisation. Discover how to improve your customers' experience, optimise marketing investments and increase sales.

Conversion Rate Optimization

Advantages of Session Analytics and Conversion Rate Optimisation. Improve your digital channel optimisation strategy and how to increase your online sales.

Partners resources

Our team is specialised and certified in the best solutions that automate and accelerate the digital transformation of our clients’ value. We are partners of market technology leaders in the areas of Cloud, Big Data, Infrastructure, Intelligent Automation and Digital Marketing.



News and press room of Luce Innovative Technologies. Check out the latest posts published by Luce experts on Artificial Intelligence, Big Data, Analytics, CRO Development, CEM, Architecture, RPA, Cloud.

LuceCEM in TVE’s Zoom Net program

We recall RTVE’s Zoom Net programme and its review of future trends in the field of computing, highlighting mobility, cloud data, intelligent solutions and security….

OEE Pro: the heart of the industry 4.0

Much has been said about the concept of industry 4.0 or Smart Factory, more named as a concept or as a future trend; but it is something that we already have in hand and that has changed the concept of factory that existed until a few years ago.
Last Friday, the McKinsey consulting firm published one of its articles entitled Manufacturing’s Next Act, in which it showed the pillars of the industry 4.0 concept and its different applications.  Analyzing each one of them, they all have a very clear common base: measurement….

Luce Innovative Technologies drives the digital transformation of your business

Luce is the company selected by our clients to accompany them in their digital transformation in the areas of technology, data and automation, without losing the essence of an innovative, specialized and committed team.

Follow us on our social networks to find out everything about Luce Innovative Technologies: