Luce IT first Spanish company to become a Dynamic Yield Silver Partner

Dynamic Yield, the experience optimization platform that helps organisations quickly build and test personalised, optimised and synchronised digital customer experiences, designates Luce as a Silver Partner and becomes the first Spanish company with this designation. 

The partnership between Dynamic Yield and Luce IT was established just over a year ago to help companies improve the digital optimization experience, and already has joint success stories with major clients.

Dynamic Yield has been a Gartner-recognised leader in personalisation engines for several years, and together with Luce Innovative Technologies they form the perfect team to help automate personalisation, optimising any digital channel thanks to the agile integration of ClientSide, coupled with the security and robustness of ServerSide.  

By becoming a Silver Partner, Luce further strengthens the partnership with Dynamic Yield to continue to offer our customers the best digital personalisation experiences. 



Dynamic Yield and Luce are the perfect team to configure and execute a personalised experience optimization solution for the end customer.
Together we deliver a user experience optimization solution to personalise the end customer experience.



About Dynamic Yield

Dynamic Yield, a Mastercard company, helps companies quickly deliver and test personalized, optimized, and synchronized digital customer interactions. Marketing, Product, Development, and eCommerce teams from more than 400 global brands are using Dynamic Yield’s Experience Optimization platform as the technology layer that works alongside existing CMS, Commerce, and ESP solutions to iterate faster and algorithmically match content, products, and offers to each individual for the acceleration of long-term business value.



Luce IT, always adding value

“We believe that technology and data could change the world”

The history of Luce is a story of challenges and nonconformity, always solving value challenges using technology and data to accelerate digital transformation in society through our clients.

We have a unique way of doing consulting and projects within a collegial environment creating “Flow” between learning, innovation and proactive project execution.

In Luce we will be the best offering multidisciplinary technological knowledge, through our chapters, generating value in each iteration with our clients, delivering quality and offering capacity and scalability so they can grow with us.



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