CRO Archives - Luce Innovative Technologies

CRO Myths

September 4, 2024 September 4, 2024

Misconceptions about CRO that could be negatively impacting your digital marketing strategies CRO is a fundamental methodology that all organisations should apply to convert users into loyal customers by applying...

Omnichannel Marketing. Strategies to re-engage and retain customers

August 21, 2024 August 21, 2024

Capturing the attention of users (and future customers) is not enough. Organisations must learn how to keep it, especially in an environment where distractions are constant and consumer choice...

5 challenges of personalisation

October 30, 2023 October 30, 2023

Personalisation responds and tailors the website or app experience to users based on how they behave in real time or based on their previous preferences. Personalisation has been proven...

5 Steps to Personalise with Marketing Automation

October 3, 2023 October 3, 2023

Imagine being able to transform every customer interaction into a unique and meaningful experience that minimises the impact and maximises the ROI of your digital marketing campaigns. If you are...

CRO: Identify web errors and convert

September 6, 2023 September 6, 2023

It is possible that as the person responsible for e-commerce or digital channels in your organization you are not reaching the goal this year. There is little left until 2023...

Four pillars of CRO

July 18, 2023 July 18, 2023

If you have a website and you sell online or get new customers through digital channels, you need to apply the CRO or Conversion Rate Optimization methodology. That is,...

What does your app need to impact the customer?

July 13, 2023 August 3, 2023

What does your app need to impact the customer? The answer is clear: You need a good CRO optimization (Conversion Rate Optimization) as this is focused on increasing the percentage...

CRO: The key to increasing your online sales

June 1, 2023 August 3, 2023

One of the main challenges for companies on their digital channels is to convert visitors into customers and to do so in the most optimal way possible. This means...

Improve your App’s performance with the combination of ASO and CRO

May 16, 2023 May 16, 2023

If you are interested in improving the optimisation of your mobile application this blog post is for you, so read on. Nowadays, competition in the App Stores is becoming increasingly...

Is your App not getting the rating it deserves?

May 11, 2023 August 3, 2023

Have you made an effort to improve your mobile application but you are not getting the rating or positioning in the App Stores that you deserve? Don't worry, it's not...

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